life science marketing


Recent life science marketing

Onyva The Agency 2022 Highlights: Happy 2023

Our 2022 Highlights!

It’s been a busy year! So we’ve put together some highlights from 2022 for you from our marketing projects for the charity, medical, life sciences sector and more.
We’re looking forward to working with you in 2023.

A few things we’ve been busy with this year:

  • 1 New website for a national melanoma charity
  • (Rebrand, full content production, unique patient guide and professional resources)

  • 5 strategic marketing plans written
  • 1 Award
  • 200+ individual unique content pieces and graphics
  • 1 case study, interview and graphics
  • Charity Partner sponsorship – Petals 10th Anniversary
  • 10 medical infographics for patients
  • 5 Medical literature flyers

Get in touch if you need marketing support for a free initial 1 hr consult: info@onyva-agency.com

Happy New Year 2022 - Onyva Scientific Marketing Agency

Happy 2022: Building on the year that’s been

As we embark upon the New Year, we’d like to wish all our supporters, friends, and fantastic clients all the best for 2022. Thank you for your continued support of our scientific marketing agency!

Onyva the Agency – The year that’s been

During the last year, the pandemic has continued to challenge global health and workplaces. As such, we are thankful for the many clients that have continued to put their trust in us in 2021. One of our key projects has involved transforming the brand and website for a national cancer charity. As part of an ongoing process we are interfacing with patients, clinicians, and the charity to produce distinct medical technical content and graphics to support clinical professionals, and patients at all stages of their cancer journey.
We are looking forward to continuing the project, this year with Melanoma Focus. They rate our work high on professionalism, responsiveness and the clarity of communication.

“Onyva are a dream to work with – professional and responsive with a great understanding of brand and tone of voice. They have expertly communicated complex medical and scientific information in a clear, user-friendly way”

Jen Rush, Melanoma Focus

Also in 2021, we successfully consulted for global life science startups with strategic marketing plans to help them secure key funding partners. We carried out fundamental research for a life science venture group. Part of the project involved summarising cutting edge peer-review on a range of lifestyle factors that impact the global burden of non-communicable diseases. These included sleep, stress, diet, exercise and alcohol amongst other fields.

We look forward to working with new colleagues in the life sciences, Pharma, medical and scientific publishing fields in 2022.

Free marketing agency consult offer – Jan 2022

If you would like us to review an existing scientific marketing strategy, we are offering a free 30 minute consultation once we receive your documentation to be reviewed in Jan 2022. Just quote – Free Onyva Consult and email us: info@onyva-agency.com

We wish you a happy and healthy start to 2022.
The Onyva Team.

Life science marketing short survey CTA

Survey poll: Marketing support for the life sciences sector

Over the next few weeks, we seek to get your input on the marketing resources and support, that could help you with your business goals in 2020! If you’re a life science company, or work in a related scientific sector, it would be great if you could fill out our short poll.

It’s embedded below and should only take a minute or two – we promise! We greatly value your opinion – and in the future this will help us deliver the best free content and marketing consultancy services.

What’s more, there’s an optional opportunity to provide your email for entry into a prize draw for office goodies at the end of the survey. *Extended* We will select and announce the winner on Mar 31st 2020.

Marketing support for the life sciences sector

Interested in getting more marketing tips for the life sciences sector? Take a look at our recent article ‘Toolkit for life sciences marketing: Strategy, email & SEO.’

Toolkit for life sciences marketing: Strategy, email & SEO

In this summary article, we’ve collated insights and tips into key marketing tactics, if you’re working in the scientific sector. These include the fundamentals needed for a life science marketing plan, email marketing advice for the scientific sector, and an SEO checklist.

Life science marketing article link

Life sciences marketing plan: Fundamentals and Infographic

This article, includes a useful infographic and covers the key background work you need to do, before you formulate an effective life sciences marketing strategy. These fundamentals, that cover customer personas, product, targets, form a core basis for both inbound and outbound marketing tactics.
Email marketing article

Email marketing for the Scientific Sector

In this post, we cover prerequisites for getting your email marketing up and running optimally. We consider relevant content ideas for the life sciences, biotech, medical and related sectors — with tactics on how to grow and establish your subscriber list. We summarise the key email platform providers and provide insights on layout. In addition we cover approaches to lead nurturing and cadence.
Navigating SEO article link

Navigating SEO: Tips and infographic

Navigating SEO in a B2B scientific product marketing setting is business critical, but comes with its own unique challenges. In this post, we provide key pointers on starting your SEO plan. This is complemented with an infographic SEO checklist into tactics and resources, to ensure you’ve got the key things covered.

In summary

Doing your groundwork is essential to provide direction and a solid foundation for your overarching marketing plan. It’s important to take time to choose your platform, consider subscribers, plan content and optimise layouts for effective email marketing. Similarly, SEO for the scientific sector often sees you competing for similar technical terms, so optimising iteratively, is essential to get ahead.As your first quarter progresses, you may need to modify to account for changes. This could be due to market factors, a new offering from a competitor, for example, or sales underperformance.
Adaptability is a key skill for life science marketing success.

If you need life science marketing consultancy Email us today!